Moreover, you can perform actions like appointment planning, route optimization, radius search, etc. Maplytics enhances the Dynamics 365 user’s abilities by allowing them to use locational data for different activities like plotting and analyzing their CRM data on a map, categorizing the records, extracting locational insights, pinpointing customers and competitors, and creating information driven strategies. There is huge potential that can be tapped into with Maplytics! Since 8 out of 10 marketers use a locational component in their marketing efforts, marketers try to gain locational data from their customers and around 70% of customers share their locational information for loyalty points or coupons. It is a geo-analytical tool that sources its data from your Dynamics 365 CRM / Power Apps and maps it using its Bing’s Map integration. Maplytics is an intelligent tool built for intelligent businesses. This is exactly what Maplytics, a 5 star rated and Preferred App on Microsoft AppSource does! Let us tell you what would happen – your business insights would grow richer, your ability to extract answers and visualize them on a map would unlock, and your business processes would automate and optimize. Now, what if you were able to tap into this 80% of geospatial data and use Locational Intelligence to expand your business intelligence by merging it with the already powerful abilities of Microsoft Dynamics 365 CRM solutions (otherwise known as CE) and Power Apps? Intrigued? Here’s the good news – not every business has realized this yet, there are many businesses that still lack this type of locational intelligence and its associated value. Using location as a central focus can help your business to extract insights and allow you to make data-driven decisions. Did you know that according to Forbes, 80% of all business data contains a location component? 80%! This makes location among the most sought after information about a customer in today’s time.
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